Monday, January 4, 2010

The Love Awareness Program

From the man behind FUCT, Erik Brunetti, comes this cinematic short entitled "The Doctrine". The short is viewable at Fuct.com

My decision to take our home page one step farther, (i.e. actually making my own films, as opposed to showing films I reference) came via the Internet / hypesites, after reading about lesser, younger companies, as well as over paid art directors complaining about how ” it’s all been done, where can we go from here, streetwear is dead…etc.” I find those statements and sentiments defeatist. The sky is the limit as to what can be achieved.

- Erik Brunetti via Hypebeast.com

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