Friday, January 8, 2010

under construction will be back online next week.

Until then, we have a sale on men and women's clothing in store, through the weekend.

See you next week, new and improved.

Wednesday, January 6, 2010

Tuesday, January 5, 2010

Monday, January 4, 2010

The Love Awareness Program

From the man behind FUCT, Erik Brunetti, comes this cinematic short entitled "The Doctrine". The short is viewable at

My decision to take our home page one step farther, (i.e. actually making my own films, as opposed to showing films I reference) came via the Internet / hypesites, after reading about lesser, younger companies, as well as over paid art directors complaining about how ” it’s all been done, where can we go from here, streetwear is dead…etc.” I find those statements and sentiments defeatist. The sky is the limit as to what can be achieved.

- Erik Brunetti via